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Healing the Earth™

Is used as the growing system brand and to describe the overall benefit of the system, as its implementation will significantly improve planet Earth’s environmental health, utilizing 90% less water than traditional cultivation methods.

The Future of Food™ 

Identifies this revolutionary growing system as an integral element of the radical technology required to address the reality that Earth’s population will not be able to feed itself by 2030 (UN Food and Agriculture Organization Report, 2009).

Food on Demand™

Describes the Company’s concept that, by growing only the food consumed by a local population, the growing system will eliminate virtually all food waste.

Food at the Point of Consumption™

Describes the growing system’s universal capability for installation in population centers around the globe, regardless of climate, significantly reducing the need for transportation and eliminating related food losses.

Fast Track Farming™ 

Brands the growing system’s capacity to produce almost any vegetable, fruit, fodder or flower in a fraction of the time required in traditional farm growing cycles.

Fast Track Food™ 

Describes the benefit that most foods can be grown rapidly (in days, not months), dramatically increasing food production and eliminating famine conditions through an all-organic growing system, completely eliminating use of GMOs and ground water polluting chemicals.
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